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Vending machines in Japan offer more than chips and soda

वेळ: 2021-05-08

Vending machines in Japan offer more than chips and soda


America's love affair with vending machines goes back generations. There are about 7 million vending machines in the country, selling Americans sodas, snacks and sundries — and bringing in nearly $22 billion a year. But when it comes to mind-numbing variety and volume, Japan is hands-down the vending machine capital of the world. The country has one vending machine for every 30 people.

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The blinking lights and friendly glow of the machines seem to beckon from every nook and cranny. Banks of vending machines line busy walkways. Super-slim versions sprout from lonely corners, making it nearly impossible to escape the pause that refreshes. A low crime rate and a craving for convenience have made Japan a mecca for automated self-service.


Japanese vending machines offer consumers a seemingly infinite variety of choices: dozens of different kinds of coffees, teas, mineral waters, juices — and even soups. Junk food is actually harder to find than options like fresh bananas or artisanal soup broth, which includes a whole grilled fish, right inside the bottle. There's also a wide variety of treats to choose from: scorpions, rhino beetles, grasshoppers and giant water bugs — all full of protein, and gluten-free.


"There are a lot of opinions about this, but Japanese are basically shy. Vending machines are perfect for introverts," said planner Masashi Sakurai said. There's a tyranny of choice in Japanese vending machines, from plush toys to wood crafting kits, to collectibles, like trading cards, pop-star posters and cat sushi trinkets. 


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